According to a recent video publication by Google’s Maile Ohye, when you hire the services of an SEO in order to improve your visibility on the world’s leading search engine, you should not expect to see immediate results.
Rather, it seems that with SEO, like most things in life, good things take time and you should always allow at least four to twelve months before the positive ranking benefits of an effective SEO campaign will start to show.
This predicted timeline of results seems to ring true for most SEOs with almost 50% of voters in a poll conducted at SEO Roundtable indicating 4 to 12 months to be the average waiting time before there are any dramatic or visible improvements in terms of an increase for organic listing positions.
With an additional 28% of the voters claiming 6 to 12 months as a good indication of whether or not an SEO campaign is changing things, and a further 15% of the votes going for an impressive 1-3 month period, it seems a general rule of thumb that you should probably switch providers if your current SEO has not delivered any meaningful results within 16 months – even if you are in a highly competitive industry.
How to Find the Best SEO Firm for Your Business Needs
In Maile Ohye’s video, which is actually entitled “how to hire an SEO”, there are three main steps to ensuring your success when determining whether or not an SEO will help your business rank more prominently in the search results.
First of all, you should always speak directly with any SEO you are considering doing business with beforehand in order to ensure they actually understand your company and what needs to be done in order to give you the online edge on your competitors.
A good SEO will ask you a number of questions, whilst listening to what you want and answering any questions that are currently running around your head. Remember, you will could be dealing with your SEO for quite a few months before any meaningful results will start to show, so it is important that you trust and feel comfortable with your consultant and that the communication process is always a two-way thing.
Secondly, you should always do a little background research on the SEO you intend to hire before doing business with them. Online reviews and client testimonials are often serve a highly useful guide in this respect.
The third and final thing you should do before hiring an SEO is to ask for an online search audit and a technical report on your website so that you can actually see what needs to be done in order to improve your search positions.
If you are considering using the services of a successful SEO company such as Weblinx, you will be glad to know that we are always available to discuss your needs on a personal level and that we also provide a free technical audit and will point out exactly what needs to be done before you sign up or any work is carried out.